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As recently as a decade ago our students used to ask us£¬ 'How do I use st*istics Today we more oftehear£¬ 'Why should I use st*istics' Applied St*istics iBusiness and Economics has *tempted to provide real meaning to the use of st*istics iour world by using real business situ*ions and real d*a and appealing to your need to know why r*her tha*ust how.
¡¡¡¡With over 50 yea* of teaching st*istics betweethe two of us£¬ we feel we have something to offer. Seeing how students have changed as the new century unfolds has required us to adapt and seek out better ways of instru*ion. So we wrote Applied St*istics iBusiness and Economics to meet four distin* ob*e*ives.
¡¡¡¡Ob*e*ive 1£º Com*nic*e the Metuung of Vari*ioia Business Context Vari*ioe*sts everywhere ithe world around us. Successful businesses know how to measure vari*ion. They also know how to tell whevari*ioshould be responded to and wheit should be left alone. We'll show how businesses do this.As recently as a decade ago our students used to ask us£¬ 'How do I use st*istics Today we more oftehear£¬ 'Why should I use st*istics' Applied St*istics iBusiness and Economics has *tempted to provide real meaning to the use of st*istics iour world by using real business situ*ions and real d*a and appealing to your need to know why r*her tha*ust how.
¡¡¡¡With over 50 yea* of teaching st*istics betweethe two of us£¬ we feel we have something to offer. Seeing how students have changed as the new century unfolds has required us to adapt and seek out better ways of instru*ion. So we wrote Applied St*istics iBusiness and Economics to meet four distin* ob*e*ives.
¡¡¡¡Ob*e*ive 1£º Com*nic*e the Metuung of Vari*ioia Business Context Vari*ioe*sts everywhere ithe world around us. Successful businesses know how to measure vari*ion. They also know how to tell whevari*ioshould be responded to and wheit should be left alone. We'll show how businesses do this.
¡¡¡¡Ob*e*ive 2£º Use Real D*a and Real Business Applic*ions Examples£¬ case studies£¬ and problems are takefrom published research or real applic*ions whenever possible. Hypothetical d*a are used wheit seems the best way to illustr*e a concept. You causually tell the difference by examining the foo*otes citing the source.
¡¡¡¡Ob*e*ive 3£ºIncorpor*e Current St*istical Pra*ices and Offer Pra*ical Advice With the increased reliance o*pute*£¬ st*istics pra*itione* have changed the way they use st*istical tools. We'll show the current pra*ices and exp*why they are used the way they are. We also will tell you wheeach technique should not be used.
¡¡¡¡Ob*e*ive 4£º Provide More In-Depth Explan*ioof the Why and Let the Software Take Care of the How It is critical to unde*tand the importance of **nic*ing with d*a. Today's *puter capabilities *ke it *ch easier to sum*rize and display d*a thaever before. We demonstr*e easily *stered software techniques using the *mosoftware available. We also spend a gre* deal of time othe idea th* there are risks idecisio*king and those risks should be quantified and dire*ly considered ievery business decision.
¡¡¡¡Our experience tells us th* students want to be givecredit for the experience they bring to the college classroom£¬ We have tried to honor this by choosing examples and exercises set isitu*ions th* will draw ostudents' already vast knowledge of the world and knowledge gained from other classes£¬ Emphasis is othinking about d*a£¬ choosing appropri*e analytic tools£¬ using *pute* effe*ively£¬ and recognizing limit*ions of st*istics.