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经贸英语-(第2版) 版权信息
- ISBN:9787510311376
- 条形码:9787510311376 ; 978-7-5103-1137-6
- 装帧:一般胶版纸
- 册数:暂无
- 重量:暂无
- 所属分类:>
经贸英语-(第2版) 内容简介
《经贸英语(第2版)/中国国际贸易学会“十二五”规划教材》根据经贸工作所需的英语知识和技能来设计学习任务,全方位地训练学生在经贸英语阅读和表达方面的语言应用能力,以满足基础英语与相关职业英语有机衔接的实际需要,实现基础阶段向专业技能阶段的自然过渡,充分体现任务驱动、项目导向的教育教学新理念。
经贸英语-(第2版) 目录
Unit 1 Business and Trade
Module I Lead-in:Looking&Thinking
Module Ⅱ Listening&Speaking
Reading A InternationalTrade
Reading B Yard Sales in the United States
Module IV Linking up; Reading Skills & Word Building
Module V Building-up More Skills
Module VI Funny Time
Unit 2 CompanyPresentations
Module I Lead-in: Looking & Thinking
Module Ⅱ Listening & Speaking
Reading A A Trend-Businesses Today Go Global
Reading B IKEA-Making Life Better
Module IV Linking up: Reading Skills & Word Building
Module V Building-up More Skills
Module VI Funny Time
Unit 3 Conference and Exhibition
Module I Lead-in: Looking & Thinking
Module Ⅱ Listening & Speaking
Module Ⅲ Reading&Understanding
Reading A Trade Show-A Promising Industry
Module IV Linking up: Reading Skills and Word Building
Module V Building-up More Skills
Module VI Funny Time
Unit 4 New Retailing Program
WorkObjectives
Module I Lead-in: Looking & Thinking
Module Ⅱ Listening & Speaking
Module Ⅲ Reading&Understanding
Reading A Factory-to-Store Strategy Pays Off for US Retailer
Reading B Carrefour-World's Largest Food Retailer
Module IV Linking up: Reading Skills and Word Building
Module V Building-up More Skills
Module VI Funny Time
Unit 5 Business Dinner
Module I Lead-in: Looking & Thinking
Module Ⅱ Listening&Speaking
Reading A Doing Business over Meals
Reading B A Bigger and Better Reception
Module IV Linking up: Reading Skills and Word Building
Module V Building-up More Skills
Module VI Funny Time
Unit 6 Brands
WorkObjectives
……
Unit 7 Money and Banking Matter
Unit 8 Marketing
Unit 9 Customer Service
Unit 10 Starting up Your Own Business
Module I Lead-in:Looking&Thinking
Module Ⅱ Listening&Speaking
Reading A InternationalTrade
Reading B Yard Sales in the United States
Module IV Linking up; Reading Skills & Word Building
Module V Building-up More Skills
Module VI Funny Time
Unit 2 CompanyPresentations
Module I Lead-in: Looking & Thinking
Module Ⅱ Listening & Speaking
Reading A A Trend-Businesses Today Go Global
Reading B IKEA-Making Life Better
Module IV Linking up: Reading Skills & Word Building
Module V Building-up More Skills
Module VI Funny Time
Unit 3 Conference and Exhibition
Module I Lead-in: Looking & Thinking
Module Ⅱ Listening & Speaking
Module Ⅲ Reading&Understanding
Reading A Trade Show-A Promising Industry
Module IV Linking up: Reading Skills and Word Building
Module V Building-up More Skills
Module VI Funny Time
Unit 4 New Retailing Program
WorkObjectives
Module I Lead-in: Looking & Thinking
Module Ⅱ Listening & Speaking
Module Ⅲ Reading&Understanding
Reading A Factory-to-Store Strategy Pays Off for US Retailer
Reading B Carrefour-World's Largest Food Retailer
Module IV Linking up: Reading Skills and Word Building
Module V Building-up More Skills
Module VI Funny Time
Unit 5 Business Dinner
Module I Lead-in: Looking & Thinking
Module Ⅱ Listening&Speaking
Reading A Doing Business over Meals
Reading B A Bigger and Better Reception
Module IV Linking up: Reading Skills and Word Building
Module V Building-up More Skills
Module VI Funny Time
Unit 6 Brands
WorkObjectives
……
Unit 7 Money and Banking Matter
Unit 8 Marketing
Unit 9 Customer Service
Unit 10 Starting up Your Own Business
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