中图网文创礼盒,买2个减5元
欢迎光临中图网 请 | 注册

商务函电

作者:段婕主编
出版社:西北工业大学出版社出版时间:2021-10-01
开本: 26cm 页数: 272页
本类榜单:管理销量榜
中 图 价:¥41.8(7.2折) 定价  ¥58.0 登录后可看到会员价
加入购物车 收藏
运费6元,满69元免运费
?快递不能达地区使用邮政小包,运费14元起
云南、广西、海南、新疆、青海、西藏六省,部分地区快递不可达
本类五星书更多>

商务函电 版权信息

  • ISBN:9787561274422
  • 条形码:9787561274422 ; 978-7-5612-7442-2
  • 装帧:一般胶版纸
  • 册数:暂无
  • 重量:暂无
  • 所属分类:>>

商务函电 本书特色

本书主要按对外贸易及外事活动的一般程序提供各阶段往来函电的实例,介绍其样式、表达方式、特殊用语、缩略语和写作技巧等。内容包括安排外事、商务活动、邀请、介绍、致谢、建立商务关系、政策、询价、报盘、还盘、定货、发票、支付、折扣、寄售、开立与展延信用证、装运、催货、索赔、理赔、换货、代理、包销、技术贸易、合资等。目标是培养具有扎实的语言基本功,宽广的知识面,较丰富的相关专业知识,较强的能力和较高的素质,能熟练地运用英语在外事、教育、经贸、文化、科技等部门从事翻译、教学、管理、研究等工作的面向二十一世纪的复合型人才。

商务函电 内容简介

The purpose of compiling this book is to help more learners acquire basic knowledge of for-eign trade practice through systematic study of international business correspondence, be familiar with various correspondence formats and common writing tips, and understand the humanistic background of different busi-ness activities as well as specific procedures, so as to enhance foreign trade exchanges. The main aspects relating to the negotiation of transactions by means of correspondence include establishing of business relations, inquiries and replies, quotations, offers and counter offers, orders and acknowledgments, payment and packing, shipping and insurance, complaints and claims, agreements and contracts, and so on, which are all discussed in this book. This book is suitable for students majoring in international economy and trade, and can also be used by relevant practitioners engaged in international trade for reference.

商务函电 目录

Chapter 1 An Overview of International Business Communication Part A Introduction Part B Write Your Way to Success in International Business Part C Three Questions about Business Letters Part D Introduction to the Course Part E Features of Business Letters Part F Researches Support International Business Letters Part G Business Letters' Categories Chapter 2 Business Letters Writing Part A Introduction Part B Purposes and Importance of Business Letters Part C How to Create Effective Business Letters Part D 8 Cs of Business Letters Part E Tone of Business Letters Part F Preparation before Writing Part G Rules of Good Writing Chapter 3 Structures and Styles of Business Letters Part A Introduction Part B Structures of Business Letters Part C Principal Parts of Business Letters Part D Optional Elements of Business Letters Part E Styles of Business Letters Part F Spacing, Margin and Envelop Addressing Chapter 4 Establishing Business Relations Part A Introduction Part B Ways to Build Business Relationship Part C Sample Letters of Establishing Business Relations Chapter 5 Inquiries and Replies Part A Introduction of Inquiries Part B Sample Letters of Inquiries Part C Introduction of Replies Part D Sample Letters of Replies Chapter 6 Quotations, Offers and Counter Offers Part A Introduction Part B Sample Letters of Quotations Part C Sample Letters of Offers Part D Sample Letters of Counter Offers Chapter 7 Orders and Acknowledgments Part A Introduction Part B Sample Letters of Orders Part C Sample Letters of Acknowledgments Chapter 8 Payment by Letters of Credit Part A Introduction Part B Sample Letters of L/C Chapter 9 Other Methods of Payment Part A Introduction Part B Sample Letters of Other Methods of Payment Chapter 10 Packing Part A Introduction Part B Sample Letters
展开全部
商品评论(0条)
暂无评论……
书友推荐
本类畅销
编辑推荐
返回顶部
中图网
在线客服