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Unit 1 : Domestic Location Text I Television and Family Text II Television in the FamilyUnit 2 : Medium Characteristics Text III Broadcast TV as Cultural Form Text IV Remediation: Unde
tanding New MediaUnit 3 : Cultural Form Text V Programming as Sequence or Flow Text VI Television / SoundUnit 4 : Cultural Economy Text VII The Political Economy of the Television (Super) Text Text VIII I
ide the Prime TimeUnit 5 : Genre / Format Text IX Genre Study and Television Text X Producing (Post-)Trendy Japanese TV DramasUnit 6 : Intertextuality Text XI Bardic Television Text XII Television as a Cultural ForumUnit 7 : National Broadcasting Systems Text XIII Public Service Ve
us the Market Text XIV "Democracy as Defeat": The Impotence of Arguments for Public Service BroadcastingUnit 8 : Going Global Text XV Adapting US Tra
national Television Channels to a Complex World:From Cultural Imperialism to Localization to Hybridization Text XVI The De-Centering of Cultural Imperialism: Television and Globalization in the Latin WorldUnit 9 : Encoding / Decoding Text XVII Decoding and Recoding Audiences Text XVIII Dallas as an Educational GameUnit 10: Audiences Text XIX Living Room Wa
: Rethinking Media Audiences for a Postmodern World Text XX A Typology of Television UseGlossary