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新编经贸英语阅读教程 版权信息
- ISBN:9787500425540
- 条形码:9787500425540 ; 978-7-5004-2554-0
- 装帧:一般胶版纸
- 册数:暂无
- 重量:暂无
- 所属分类:>
新编经贸英语阅读教程 内容简介
《新编经贸英语系列教材1:新编经贸英语阅读教程》分十四个单元。每个单元包括A、B两篇课文、阅读材料、疑难词汇与词组、供思考讨论的问题及注释。课文对国际经济贸易各科理论、实践及其历史沿革和目前发展趋势作出系统的概述;阅读材料展示经贸理论热点;词汇与词组部分就超出大纲的生词及词组和专业术语作出了详细的解释以帮助读者快速理解课文内容;课后讨论问题从不同角度就课文相关内容提出问题以引导读者对所读理论知识作系统深入的思考并运用所学理论分析实际问题;注释就课文相关的理论知识给以较全面的展现,以加深读者对所学知识的理解,进而扩大读者的知识面。
新编经贸英语阅读教程 目录
International Trade (1)
Text A International Trade
Text B The European Union
Unit Two
Economics (25)
Text A Economics
Text B National Economy
Unit Three
Management (53)
Text A Overview of Business Management
Text B Corporation
Unit Four
Marketing (94)
Text A International Marketing
Text B Advertising
Unit Five
Financial Management (129)
Text A International Banking
Text B International Credit
Unit Six
Insurance & Arbitration (159)
Text A Insurance
Text B Arbitration
Unit Seven
Accounting & Statistics (194)
Text A Accounting
Text B Statistics
Unit Eight
Taxation & Budget (217)
Text A Taxation
Text B Budget
Unit Nine
Information Technology (245)
Text A Computer Science
Text B Internet
Unit Ten
Intellectual Property (277)
Text A Intellectual Property
Text B Copyright
Unit Eleven
The International Legal Environments (290)
Text A Fundamentals of Law
Text B Civil Law
Unit Twelve
International Human Resources Management (307)
Text A International Human Resources Management
Text B HRM in International Management Develolment
Unit Thirteen
International Investment &Technology Transfer (330)
Text A Direct Foreign Investment
Text B International Technology Transfer
Unit Fourteen
Trade in Services (361)
Text A General Introduction to Trade in Services
Text B GATS: The Uruguay Round Accord on International Trade and Investment in Services
新编经贸英语阅读教程 节选
International trade enables countries to use their labor, capital, and other resources in the mostproductive manner possible. In this way they can enjoy a larger quantity and variety of goodsthan if they did not trade with one another. The classical model of economics, however, holdsthat to realize the greatest possible gains from international specialization and trade, industriesmust be competitive and workers able to enter or leave occupations without difficulty, andgovernment policies must encourage efficiency and promote competition. The tendency of countries to specialize in the production and export of things they canproduce best and relatively cheaply is called by economists, the principle of comparativeadvantage. According to it, countries specialize in some products and not in others because ofdifferences in their national factor endowments and technological capabilities. Factor Endowments A country's factor endowments include its stocks of physical capital, human capital, andnatural resources. Physical capital consists of machinery, factories, highways, railways,harbors, and other equipment and facilities used in production. Human capital representsinvestment in the labor and management force through education, on-the-job training, andwork experience. To understand what determines the kinds of products that a nation exports orimports: a first step is to compare its factor endowments with those elsewhere. Japan, forexample, is relatively abundant in physicF1 and human capital but deficient in agricultural landand other natural resources. It thereforesells manufactured goods and machinery abroad inorder to pay for its imports of agricultural products and raw materials. ……
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