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新手学外贸函电一本通 版权信息
- ISBN：9787113243852
- 条形码：9787113243852 ; 978-7-113-24385-2
- 装帧：70g胶版纸
- 册数：暂无
- 重量：暂无
- 所属分类：>>
新手学外贸函电一本通 本书特色
新手学外贸函电一本通全面介绍外贸业务各流程中需要用到的英文函电的书籍。
全书共10章，主要包括三部分，
一部分介绍一些外贸函电常用术语；
第二部分介绍具体的外贸业务各流程需要用到的函电，包括签订单函电、议价函电和索赔函电等；
第三部分介绍从事外贸活动还需要用到的其他外贸函电，包括祝贺函电和问候函电等。
书里针对具体的外贸业务而编写，从实际出发，通过大量常用词汇和情境实例，真实展示在外贸实战中专业的英文函电。帮助外贸人员在短时间内学会得体的英文商务信函表达，从而更好地与客户沟通。
新手学外贸函电一本通 内容简介
特别附赠案例音频，听与说同步练习，学得精对书的情景实例录制了对应的音频文件，只需二维码扫描，方便对听力与口语进行同步练习。专业外贸英语实用函电，助外贸人员快速入门信函表达中英文对照，简单易学，精选外贸情境实例，实用有效
新手学外贸函电一本通 目录
CHAP01外贸函电基础知识
PART1外贸ForeignTrade/2
Unit1常用术语EssentialTerms/2
Unit2成本加运费CostandFreight/3
Unit3外贸一般流程GeneralProcessofForeignTrade/5
PART2外贸函电常用术语EssentialTermsofForeignTradeLetters/7
Unit1共同海损GeneralAverage/7
Unit2水渍险WithParticularAverage/8
Unit3付款交单DocumentsAgainstPayments/9
Unit4即期汇票DemandDraft/10
Unit5装货单ShippingOrder/10
Unit6其他外贸函电术语OtherForeignTradeTerms/11
PART3外贸函电ForeignTradeLetters/12
Unit1信封和信头EnvelopeandHeading/12
Unit2存盘号、日期和封内地址Reference,DateandInsideAddress/13
Unit3经办人、称呼和主题Operator,SalutationandSubject/14
Unit4正文和结尾TheBodyandTheEnding/16
Unit5敬语和落款ComplimentaryClosingandSignature/17
Unit6抄送、附件和附言CarbonCopy,AttachmentandPostscript/18
Unit7外贸函电的格式FormatofForeignTradeLetter/19
CHAP02发展客户拉业务
PART1资信调查函电CreditInvestigationLetter/24
Unit1写作技巧WritingSkills/24
Unit2资信调查函CreditSurveyLetter/25
Unit3资信调查回函LetterofCreditInformation/28
PART2预约会面函电AppointmentLetter/32
Unit1邀请客户会面RequestingBusinessAppointment/32
Unit2确定时间地点DeterminingtheTimeandPlace/35
Unit3取消会面CancellingaMeeting/37
PART3会面后的跟进工作FollowUpAfterMeeting/39
Unit1跟进合作伙伴的意愿FollowUpPartners'Will/39
Unit2展会邀请ContactingBeforeFairs/41
Unit3展会后的联络往来ContactingAfterFairs/43
CHAP03开发信与促销信
PART1开发信SalesLetter/48
Unit1拓展潜在客户DevelopingPotentialCustomers/48
Unit2介绍优势IntroducingAdvantages/50
Unit3突出专业素养HighlightingSpecialty/53
PART2促销信PromotionLetter/56
Unit1促销注意事项PromotionalNotes/56
Unit2写作技巧WritingSkills/58
Unit3写促销信WritingaPromotionLetter/59
PART3代理函电AgentLetter/62
Unit1物色代理商LookingForAgents/62
Unit2代理邀约AgentsOffer/65
Unit3代理申请AgentApplication/70
Unit4欢迎新代理WelcomeNewAgent/75
CHAP04订单操作函电
PART1询盘函电InquiryLetter/78
Unit1普通询盘AGeneralInquiry/78
Unit2具体询盘ASpecificInquiry/81
Unit3回复无效的询盘ResponsetoanInvalidInquiry/83
Unit4回复目的不明的询盘ResponsetoanUnknownInquiry/86
Unit5客户各种问题的解答AnsweringCustomer'sQuestions/88
PART2发盘函电OfferLetter/90
Unit1发盘术语TermsofOffer/90
Unit2发盘注意事项NotesofOffer/91
Unit3实盘和虚盘FirmOfferandNon-firmOffer/93
Unit4回复客户的询价RensponsetoCustomerEnquiry/97
Unit5主动给客户发盘TaketheInitiativetoOfferCustomers/101
PART3还盘函电Counter-offerLetter/103
Unit1受盘人提出新发盘TheOffereeMadeaNewOffer/103
Unit2对还盘的答复AnswertoaCounter-offer/105
Unit3拒绝客户的要求RejectingCustomers'Requests/109
PART4其他函电OtherLetter/112
Unit1通知客户价格调整InformingCustomerofPriceAdjustment/112
Unit2商定佣金CommissionDiscussion/115
CHAP05接受与签约函电
PART1建立合作关系CreateaPartnership/120
Unit1客户接受发盘OfferAcceptance/120
Unit2开具形式发票SendingPI/122
Unit3订单确认函OrderConfirmationLetter/124
Unit4感谢客户订货ThankYouforLetterofOrder/128
PART2签约成交函LetterofSigning/130
Unit1邀请签约InvitationtoSignUp/130
Unit2确认收到合同ContractReceivedConfirmation/133
Unit3合同条款ContractClauses/135
PART3生产前准备Pre-productionpreparation/138
Unit1准备样品PreparingSamples/138
Unit2向供应商下单PlacingOrdertoVendor/144
CHAP06生产与装运函电
PART1跟踪生产过程TrackingProductionProcess/148
Unit1产前变动PreproductionVariation/148
Unit2告知客户生产情况AdvisingtheProductionStatus/151
Unit3第三方验厂FactoryAudit/154
Unit4请第三方验货Applying3rdPartyforInspection/159
Unit5未通过验货FailureinInspection/162
Unit6申请重验RequestingaRe-inspection/164
PART2装运环节ShippingLinks/166
Unit1讨论装运细节ShippingDetailsDiscussion/166
Unit2告知客户装运情况KeepingCustomerInformedofShipmentStatus/170
CHAP07支付结算和信用证
PART1支付结算事宜PaymentandSettlementMatters/176
Unit1提供单据并催款DocumentarySubmissionandPaymentPush/176
Unit2请客户提供银行流水单AskingforBankStatement/179
Unit3收到客户回应ReceivingtheResponsefromCustomers/181
Unit4告知客户收到款项InformingClientsofReceivingFunds/184
PART2关于信用证AboutL/C/186
Unit1请客户接受信用证差异点ProposingAcceptanceDiscrepancyofL/C/186
Unit2请客户更改信用证ProposingAmendmenttoL/C/188
Unit3收到客户回应ReceivingtheResponsefromCustomer/190
PART3新支付结算方式NewPaymentSettlement/192
Unit1申请新的付款方式RequestingNewPaymentMethods/192
Unit2回复新付款方式RespondingtoNewPaymentMethods/195
CHAP08保险与售后函电
PART1与保险有关的函电InsuranceLetter/200
Unit1应记载的内容ContentstobeRecorded/200
Unit2常用术语和句型CommonTermsandSentences/201
Unit3样函SampleLetter/202
PART2往来商议保险条款InsuranceTermsNegotiation/205
Unit1安排投保事宜ArrangingInsuranceCover/205
Unit2收到客户回应ReceivingtheResponsefromCustomer/208
PART3售后跟进函电After-saleandFollow-upLetter/211
Unit1跟进产品销售情况FollowingupProductSales/211
Unit2掌握*新市场动向MasteringtheLatestMarketTrends/214
Unit3提供改进方案SolutionstoDefect/216
Unit4推荐相关产品RecommendingRelatedProducts/219
CHAP09投诉与索赔函电
PART1处理投诉问题HandlingComplaints/222
Unit1处理数量不足投诉HandlingInsufficinentQuantityComplaints/222
Unit2处理错发货物投诉HandlingWronglyDeliveryComplaints/225
Unit3处理品质投诉HandlingQualityComplaints/228
Unit4处理误期投诉HandlingDeliveryDelayComplaints/232
Unit5处理服务投诉HandlingServiceComplaints/235
PART2索赔函电ClaimLetter/238
Unit1客户提出索赔CompensationClaim/238
Unit2确定赔款金额DetermineingtheAmountofCompensation/241
Unit3请求分期赔款AskingforInstallment/243
Unit4请求延期赔付AskingforDeferredCompensation/245
Unit5商议代替赔款的方式NegotiationforAlternatives/248
Unit6拒绝向客户赔款DeclineingaRequestForaClaim/250
CHAP10其他外贸函电
PART1日常通知函电DailyInformLetter/254
Unit1通知邮箱地址变更NoticeonChangeofEmailAddress/254
Unit2通知公司地址变更NoticeonChangeofCompanyAddress/255
Unit3通知公司新规定NoticeonChangeofPolicy/257
Unit4通知离职NoticeonResignation/259
Unit5通知休假NoticeonHolidayClosing/261
Unit6通知复工NoticeonReturningtoWork/263
PART2问候函电GreetingsLetter/265
Unit1圣诞节问候ChristmasGreetings/265
Unit2新年祝愿NewYearGreetings/267
Unit3感恩节问候ThanksgivingGreetings/269
Unit4开斋节问候EidGreetings/271
PART3其他函电OtherLetter/273
Unit1自动回复函AutomaticResponseLetter/273
Unit2请求客户推荐RequestingaRecommendafionfromCustomer/275
Unit3生病慰问函GettingWellLetter/277
Unit4赠送礼物GiftGiving/279
Unit5升职祝贺PromotionCongratulations/282
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