读书月福利
欢迎光临中图网 请 | 注册
> >
新编商务英语

新编商务英语

作者:杨桂英
出版社:武汉理工大学出版社出版时间:2017-12-01
开本: 16开 页数: 196
本类榜单:教材销量榜
中 图 价:¥24.3(8.1折) 定价  ¥30.0 登录后可看到会员价
暂时缺货 收藏
运费6元,满69元免运费
?快递不能达地区使用邮政小包,运费14元起
云南、广西、海南、新疆、青海、西藏六省,部分地区快递不可达
本类五星书更多>
微信公众号

新编商务英语 版权信息

  • ISBN:9787562957096
  • 条形码:9787562957096 ; 978-7-5629-5709-6
  • 装帧:一般胶版纸
  • 册数:暂无
  • 重量:暂无
  • 所属分类:>

新编商务英语 内容简介

  《新编商务英语》围绕一整套商务活动展开,以真实的商务情境为线索,涵盖迎接外商、宴请、安排行程,电话联系、召开会议等日常商务活动,包括建立业务关系、询盘、发盘、价格磋商、成交、支付、装运、理赔等主要业务环节,同时讨论了岗位与职业、商展等与现代商务活动紧密相关的话题,强化学生的听、说、读、写、译等基本技能。  《新编商务英语》共14个单元,每个单元围绕主题,采取任务型训练,通过5个教学模块——听说训练、实用阅读、案例分析、拓展阅读、文化沙龙来提高教学的灵活性和趣味性,强化学生英语基本功的培养。  《新编商务英语》既适用于高职高专商务英语专业的教学,也可作为相关经济贸易专业的专业英语教材,还可用作商界人士自学培训用书。

新编商务英语 目录

Unit 1 Meeting a Trade Delegation
Part I Listen and Talk
Part II Reading
Effective Strategies for International Negotiators (I)
Part III Case Study
Status Inquiries
Part IV AdditionaIReading
Effective Strategies for International Negotiators (II)
Part V Culture Salon
Rules of Interaction

Unit 2 Business Dinner
Part I Listen and Talk
Part II Reading
Chinese Cuisine
Part III Case Study
Invitation Cards & Letters
Part IV Additional Reading
Eating in the USA
Part V Culture Salon
Table Manners

Unit 3Factory Tours and Sightseeing
Part I Listen and Talk
Part II Reading
Travel Broadens Executive Minds
Part III Case Study
Short Company Profiles
Part IV Additional Reading
Welcome to Beijing
Part V Culture Salon
Travel Agency

Unit 4 Establishing Business Relations
Part I Listen and Talk
Part II Reading
China Import and Export Fair
Part III Case Study
Letters of Establishing Business Relations
Part IV Additional Reading
EU-China Relations
Part V Culture Salon
How to Establish and Keep Business Relationships with the Arabs

Unit 5 Enquiries and Offers
Part I Listen and Talk
Part II Reading
Cross-cultural Negotiating
Part III Case Study
Letters of Enquiries and Offers
Part IV Additional Reading
Asking Questions
Part V Culture Salon
Conceding and Bargaining

Unit 6 Counter Offer
Part I Listen and Talk
Part II Reading
Export Pricing
Part III Case Study
Letters of Counter-offer
Part IV Additional Reading
Business Customs of the
United States
Part V Culture Salon
Counter-Offer

Unit 7 Terms of Payment
Part I Listen and Talk
Part II Reading
Terms of Payment
Part III Case Study
Letters of Credit
……

Unit 8 Business Contracts
Unit 9 Delivery of Goods
Unit 10 Complaints and Claims
Unit 11 Commodities Fair
Unit 12 Meeting
Unit 13 Telephone Calls
Unit 14 Jobs and Careers

References
展开全部
商品评论(0条)
暂无评论……
书友推荐
编辑推荐
返回顶部
中图网
在线客服