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体验商务英语国际管理读本 版权信息
- ISBN:7040189410
- 条形码:9787040189414 ; 978-7-04-018941-4
- 装帧:暂无
- 册数:暂无
- 重量:暂无
- 所属分类:>>
体验商务英语国际管理读本 内容简介
《体验商务英语》系列教材为学习者提供了全新的学习方式。即在体验中学习商务英语,进而提高运用英语进行商务交际的能力。该系列教材是在培生教育出版集团出版的MarketLeader和PowerhouSe系列教材的基础上改编的,由《综合教程》、《听说教程》、《视听说》、《同步练习》、《教师用书》、扩展阅读系列、《商务英语语法》和配套的录音、录像等组成。...
体验商务英语国际管理读本 目录
part 1 business strategy
Unit1 Company structure
Unit2 The global company
Unit3 Global prodution
Unit4 Entering a foreign market
Unit5 Intenational mergers
Unit6 Business in the 21stcetury
part 2 cultural issues
Unit7 Corporate cultures
Unit8 Global careers
Unit9 Management attitudesin Germany and britatin
part 3 selection,training and development
Unit10 The value of MBAs
Unit11 Recruiting internationally
Unit12 Selecting international managers
Unit13 Training across cultures
Unit14 International management development
part 4 the international manager
Unit15 Thinking golbal acting local
Unit16 Routes to top management
Unit17 Overseas postngs
Unit18 Returning home
glossary & notes
key
check test 1
check test 2
check tests key
Unit1 Company structure
Unit2 The global company
Unit3 Global prodution
Unit4 Entering a foreign market
Unit5 Intenational mergers
Unit6 Business in the 21stcetury
part 2 cultural issues
Unit7 Corporate cultures
Unit8 Global careers
Unit9 Management attitudesin Germany and britatin
part 3 selection,training and development
Unit10 The value of MBAs
Unit11 Recruiting internationally
Unit12 Selecting international managers
Unit13 Training across cultures
Unit14 International management development
part 4 the international manager
Unit15 Thinking golbal acting local
Unit16 Routes to top management
Unit17 Overseas postngs
Unit18 Returning home
glossary & notes
key
check test 1
check test 2
check tests key
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