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近代华商股票市场制度与实践(1872—1937)
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竞争优势:解剖与集合 版权信息
- ISBN:7301077742
- 条形码:9787301077740 ; 978-7-301-07774-0
- 装帧:简裝本
- 册数:暂无
- 重量:暂无
- 所属分类:>
竞争优势:解剖与集合 内容简介
Thisbookisanintegrativeaccountofthenatureandcausesofcompetitiveadvan-tagebasedonsolidscholarlyresearchinmainstreamStrategicManagementandrelat-edacademicfields,illustratedwithextensivecontemporarybusinessexamples.Itis
intendedtoassistgeneralmanagersintheirstrategizingforsustainablecompetiti-veadvantageandpersistentsuperiorperformance.
ThisbookcanalsobeusedasanMBAorEMBAtextinStrategicManagementandas
sourcematerialsforexecutivetrainingprogramsansconsultingpractice.
竞争优势:解剖与集合 目录
Acknowledgement
Introduction
PARTONE
AnatomyofCompetitiveAdvantage
Chapter1WhatisComperitiveAdvantage
Chapter2SELECT:AnIntegtiveFramework
Chapter3DynamicAdvantageandPositionalAdvantage
Chapter4LuckandCompetitiveAdvantage
Chapter5ManagerialInitiative,StrategicManeuver,andStrategicCo-option
Chapter6TheSustainabilityChllenge
Chapter7CompetitiveAndvantageandFirmPerformance
PARTTWO
ConstellationofCompetitiveAdvantages
Chapter8ARTS:AnIntegrativeFramework
Chapter9Advantage-BasedViewofTheFirm
Epilogue
Bibiography
SubjectIndex
NameIndex
竞争优势:解剖与集合 作者简介
HaoMaisProfessorofManagemettandEMBADirectorofBeijingInternationalMBAProgram,ChinaCeterforEconomicResearch,PekingUniversity,Beijing,China.HehasalsobeenonthefacultyofBryantCollege,nowBryantUniversity,since1994.HeearnedhisPH..D.inStrategicManagementfromTheUniversityofTexasatAustin.Hiscurrentresearchinterestaarethenatureandcausesofcompetitiveadvantage,multiplemarketcompetition,andtheentepreneurialprocess.HisresearchappearsinAcademyofManagementReview,JournalofInternationalManagemant,BusinessHorizonsOrganizationalDynamicsandManagementDecision,amongothers.
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